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Lunch & Learn Meetings: Part 2

Continuing on with our discussion of Lunch & Learn meetings, we’ll now look at more of the logistics that go into these lunches. Scheduling a Lunch & Learn: Once you feel you’ve built a good...

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Chad Schwarz – President and CEO of Integrated MedReps, LLC Receives...

Chad Schwarz – President and CEO of Integrated MedReps, LLC was honored as the “Volunteer of the Year” by the Howell Chamber of Commerce at their online viagra without prescription Annual Gala that...

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Staying Organized with your Referral-based Marketing

So by now you should be making your way around local offices to start building your relationships.  Visiting potential referring offices is a pertinent element of your referral-based marketing and...

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Visiting Referring Offices: The Approach

So we’ve said time and time again how important it is to get out there and start building relationships with potential referring physician’s online viagra offices.  This is an absolutely critical piece...

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Chad Schwarz Presents at First Annual KSUCPM Family Night…

On Sunday, viagra pills March 7th, 2013, The American Academy of Podiatric Practice Management (AAPPM) sponsored the 1st Annual “Family Night” at Kent State University College of Podiatric Practice...

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Are You Presenting Yourself Well?

When discussing Lunch & Learns, we talked a bit about giving presentations at these meetings if the environment calls for it.  Presentations can be a great way to really highlight and pinpoint...

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Important News for Podiatry Students, Residents and Practicing Podiatrists

New Podiatric Career Resource Unveiled Over the last several months, the American Academy of Podiatric Practice Management (AAPPM) has heard from countless students, residents, young doctors,...

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Referral-based Marketing: Keep It Fresh

A couple blogs back we spoke about keeping a master list of potential referring offices that you visit for your referral-based marketing.  As mentioned, it’s absolutely essential to stay organized with...

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A Simple But Effective Internal Marketing Tool

While it’s important to stay on top of all the cutting edge marketing efforts whether it be social media activity for your web-based marketing or working on creative events for your external marketing,...

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How to Effectively Attend a Health Fair

Health fairs, when done right, can be a great piece of your referral-based marketing efforts. They are a great way to reach out to your local community and reach prospective patients. When doing health...

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Using What You Have to Make Smarter Marketing Decisions

Awhile back we spoke about the importance of collecting referral sources from new patients.  Hopefully, you’ve already put a system in place within your office to always collect accurate information on...

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Basic Marketing Strategies: Strategy #1

Over the next couple of blogs, we’ll take a look at some simpler marketing tools that should not be overlooked as they are an integral piece in your overall marketing campaign. In discussing your...

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Basic Marketing Strategies: Strategy #2

Continuing our discussion of basic strategies that you can incorporate into your internal marketing plan, today we’ll discuss a more frequent and consistent tactic; e-newsletters. With so many of your...

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Four Easy and FREE Steps to Boost Your SEO – Step 1

Hopefully, by now, you aren’t wondering what SEO stands for.  If you are, not to worry – SEO stands for Search Engine Optimization.  Sounds very technical but in very simple terms, it’s how we get new...

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Stop Procrastinating, Start Writing: Helpful Hints for Business Writing Success

(Guest Blogger; Christa Riddle – Owner of All About Writing)   Do you dread every writing task that awaits you at work? From emails, blog posts, and website content to business letters, advertisement...

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Four Easy and FREE Steps to Boost Your SEO – Step 2

Continuing on to Step #2 of the four easy and free steps to boost your SEO, today we will discuss maybe the most important of them all: blogging.  As the major search engines send out their ‘spiders’...

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Four Easy and FREE Steps to Boost Your SEO – Step 3

As we continue to discuss the four basic and easy ways to immediately boost your SEO, today we’ll discuss social media.  Social media is also a free tool that is critical and can be used to expand your...

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Four Easy and FREE Steps to Boost Your SEO – Step 4

For the past couple of weeks, we have been discussing simple and free ways to boost your search engine optimization to improve your web-based marketing.  Again, we are not talking advanced SEO, but the...

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Creating a Comfortable Waiting Room Experience

Waiting before a doctor’s appointment has been one of the most common patient complaints for some time now.  Of course, the length of time in which patients have to wait is a significant portion of...

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How Your Medical Practice Can Benefit from a Mystery Shopper: Part 1

Even with all the great marketing tools at our disposal, it’s no argument that word-of-mouth referrals still have an incredibly enormous impact on the success of our practice. We can spend a pretty...

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